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 Another reason to admire the efficiency of this model - it seems that Kara manages everything. Now, it will create a capsule collection for DKNY. And while the new things in development, Cara Delevingne announced a competition for the advertising face of his collection. She is looking for him among their followers in Instagram.
New collection Cara Delevingne for DKNY go on sale in November 2014. Prices range from $ 70 (for the cap) to $ 795 (as will be moto-jacket).
But the most important news is not even that. Because popular models often offer design clothes under their name. The most interesting - it is a competition that Kara announced Instagrame for its subscribers. And they have it, by the way, more than 5, 5 million.
Until Monday June 16 want to place your photo with the hashtag # CaraWantsYou and # Cara4DKNY. Of these, Kara will choose two lucky winners, which will be the stars of a new advertising campaign. At this point the call Cara Cara Delevingne was followed by more than 30 thousand people.
By the way, Cara Delevingne - not the first time who are looking for a real person to the collection through social networks. In April, Marc Jacobs did the same to promote their brand.
Author: MyCharm.ru: Julia Gnedina
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