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The alarm has sounded a beauty-blogger from Ireland. She found an indoor site Irish representation Avon. Then her investigation led to the official information from the company about the job cuts and closure of its offices in several countries.
April 8, 2013 Avon Products, Inc has published information on its plans for the future.
In order to maintain current revenues of the company at the current level (last year the company earned $ 11 billion), it was decided to reduce the number of staff globally, as well as the restructuring or closure of inefficient offices. This refers, above all, some countries in Europe, Middle East and Africa.
The company prefers to focus its efforts where they are doing well. All changes and cuts will be documented by the end of 2013. Russia does not expect upheaval, Avon retains its leading position in our country. Therefore, fans of the brand can stay calm. I only wish the girls from countries such as Ireland, who are accustomed to products Avon. But in Ireland, worked for more than 5000 representatives of Avon (according to the Financial Times).
This ad at the website Avon is now waiting for clients brand in Ireland
Recently, there was an information that Avon is experiencing some difficulties, even in the United States. It is not possible to conquer the internet market. It is difficult to compete with such giants of the Internet as a Sephora.com, Beauty.com and Drugstore.com. In general, Internet commerce, the brand is not progressing well, and not only in America. While not working and social media strategy, such as Twitter have all Avon 40 thousand followers, while at Sephora.com - 460 thousand.
There were also reports and that the expansion of Avon China has not yet taken place at the right level, preventing corruption and bribery in the country.
Author: MyCharm.ru: Julia Gnedina
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