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 Versace launches a new fragrance for men Eros. The scent is named for the Greek god of love and son of the goddess Aphrodite, Eros. For images of Gianni Versace Greek mythology special: only when he built his fashion empire, he took as a symbol of the goddess Medusa, which still adorns many creations House Versace. There is this character, and a new bottle.
Aroma Eros - the first men's new House for the last five years. The idea of creation belongs to Donatella Versace, she decided that brands need another antique character and they become new men's perfume. "The name of the mythology and turquoise color that symbolizes the Mediterranean - is one that fits the character of the brand Versace», - says Donatella. And Versace - is always the design, quality and popularity - adds the designer.
Eros is announced as a fresh, woody and slightly oriental. Among his top perfume notes - mint oil, green apple, Italian lemon. The central motifs are enclosed in the notes of geranium flower, tonka bean, Venezuelan timber.
The aroma released as EDT (50 and 100 ml) glass vial with turquoise relief Medusa's head as a decoration on the lid and on the glass. Will perfumed body products.
The face of an advertising campaign - Brian Szymanski, photographers - duo Mert & Marcus. Advertising came up with the image of herself, Donatella. She wanted to become a hero fragrance gladiator who fights and wins. "This is a fragrance for a man who is his own master. He is a hero and protect their ideas and goals, "- said Donatella Versace. Premiere of new items will be held in Cannes at the world exhibition TFWA (22-26 October 2012).
Author: MyCharm.ru: Julia Gnedina
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