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 This is 13% of women, but they confidently call themselves beautiful by nature. The study was conducted British cosmetics brand Dove.
The main thing that interested experts Dove - on which depends the confidence of women in their beauty. It turned out that much of our sense of being beautiful comes from how we consider our environment as such. That is, we believe more and compliments from the public opinion on this issue.
But the greatest confidence in their own attractiveness gives the woman ... love. 72% said they feel more beautiful, if someone loves (friend, husband, boyfriend). But good care of yourself gives confidence to only 31% of women.
50% of women said that they feel more attractive when they hear compliments. Sadly, one in four women could not remember when she last did a compliment. Men, ay, understood the hint?
Conclusions Dove following - self-esteem of women should be increased, and that he is going to do in their next campaigns, inviting for filming ordinary women. Still, we are very dependent on the opinions of others in the evaluation of their own attractiveness.
The survey found that more than three-quarters of British women (78%) would like to see in the advertising of cosmetics real women, not the celebrities and models, teens with perfect skin.
Author: MyCharm.ru: Julia Gnedina
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