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 The company Coty Prestige has signed an agreement with actor Ewan McGregor (Ewan McGregor) for the fact that he will be the face of the new men's fragrance from Davidoff, which will be presented in early 2008.
Scotsman McGregor gained worldwide fame through her roles in the films "Star Wars", "Moulin Rouge", "Trainspotting", "big shot" and "Miss Porter." Soon he will be seen in the film "Cassandra's Dream" with Colin Farrell (Colin Farrell), as well as in the movie "The Tourist" opposite Hugh Jackman (Hugh Jackman).
In addition to roles in movies, McGregor also known for his 20,000-mile run on a motorcycle around the world for the documentary "Long circular path."
The agreement with Coty will be the first project for the actor in the perfume industry.
"Ewan McGregor - a natural choice to represent the newest fragrance from Davidoff», - stated Francois Marez (Françoise Mariez), vice-president of the European branch of the company Coty Prestige.
"He was chosen not only because of what is one of the most talented actors, but also because it has a charisma that is very important for the new fragrance Davidoff».
McGregor will participate in television and photo-shoot, which will be held in the framework of a worldwide advertising campaign. According to the company Coty, the fragrance and style fresh masculine fragrance will mark a new era in the portfolio Davidoff.
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