|
 Have you seen the new ad campaign swimwear collection from H & M? Plus-size model in the pictures, among other things, has inspired millions of girls around the world.
Director General of the Swedish H & M's Carl-Johan Persson in an interview metro.com acknowledged that this campaign - one of the most successful in recent years.
And the whole thing in choosing a girl model. This is a known plus-size model Jennie Rank.
Unfortunately, this does not mean that now all things are from H & M will be submitted plump, but the brand is clearly interested in promoting different images of women. This was confirmed in an interview with the head of H & M. "We have had campaigns with very thin models" - said Carl-Johan Persson. He added that H & M wants to take more responsibility for the selection of images for advertising, representing different girls. Although it recognized by the fact that this diversity is often lacking the fashion world.
And Jenny Rank, however, is good! Certainly, many girls is she now raise self-esteem.
Author: MyCharm.ru: Julia Gnedina
|
|
|
|
|
|
