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 This spring Rexona makes a breakthrough in the field of protection against perspiration, launching innovative antiperspirant cream for women and men - Rexona «Maximum protection." New contains a unique formula that will change the way consumers of personal care products.
Rexona new innovative formula specifically designed to provide maximum protection in a vibrant rhythm of life: the maximum concentration of the active ingredient reduces perspiration by an average of 70%, which is 2 times higher than conventional antiperspirant. To protect against odor technology is used with
encapsulated odorant
. It is a perfume composition enclosed in a microcapsule composed of a water-soluble material. For skin care and protection from irritations used caring component
Dimethicone
.
For a new line of Rexona world famous perfume houses
GIVAUDAN
and
IFF
create an attractive flavors that harmoniously combines floral and fruity, opens in antiperspirants:
"Fresh Purity"
and
"Dryness and comfort"
for women,
"Clean and confidence"
for men.
Company experts
Unilever
give advice on the optimal use of antiperspirants:
"Contrary to popular belief,
Antiperspirant is most effective when applied in the evening before going to bed
. At night, when the body is at rest, the sweat glands are less active, and the skin is more susceptible to the effects of the active substance. Active antiperspirativny component provides a high level of protection, controlling sweating and caring ingredient Dimethicone worrying about the skin. Protection lasts for the whole of the next day, even after taking a shower, but, despite this, use Rexona «Maximum protection" is possible in the morning, causing it to dry and clean skin of armpits "
.
New
Rexona "maximum protection"
has already established itself in the West - in the United States, Britain, Germany and other countries, now we are glad that it is in Russia.
Estimated price: 200 rubles.
Author: MyCharm.ru: Anna Shustrova
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