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 The world-famous brand of hair care products
John Frieda
represents trends of autumn 2012. This time, called an update waiting in line
Frizz-Ease
: Moisturizing shampoo and conditioner
Smooth Start
And styling cream for final
Secret Agent
.
New tools promise to make dry hair smooth and make them obedient. Hair instantly moisturizes and so, in consequence, it is easy to style.
Shampoo and conditioner contain a special formula with a complex
Frizz Mending
and
olive oil
That restores moisture reserves, gives smoothness to hair, removing static electricity, making it easier styling unruly hair.
Cream for the final styling and instantly smoothes hair mask dry unruly ends. Contains UV-filter.
 
The brand organized an exclusive workshop on the launch of these new products to demonstrate how these tools. Special guest from the UK, creative director of the salon
John Frieda
in London
Joel Goncalves (Joel Gonsalves)
He demonstrated virtuosic technique for creating images of the podium in three models with different types of wavy, curly and unruly hair.
1. Evening styling at home
Before
During
After
2. Very wavy hair
Before
During
After
3. Slightly curly hair
Before
During
After
It is important to know:
Dry the hair dryer is 90% of the hair is dry. Then take a round brush with natural bristles and tighten the strands from a person moving to the back of the head. The direction of air jets should coincide with the direction of the hair, not to damage the cuticle. Make sure the hair is dry to 100%, otherwise all your efforts will be in vain. If your hair is kept warm for 30 seconds, then the hair is dry.
Author: MyCharm.ru: Anna Shustrova
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