Marc Jacobs has found new models through Instagram
 When Marc Jacobs issued the call on the web, is looking for new faces for their advertising, many experts reacted skeptically to the idea. But the project was more than popular. It responded to several tens of thousands who want to try yourself as a model.

Your photos in just one week posted 70 thousand volunteers from all over the world (Instagram, hashtag # CastMeMarc). After a careful selection among the candidates left 30 finalists are chosen 9 models, which have been invited to New York for a photo shoot.

All finalists will be to promote the collection of Marc Jacobs Fall 2014. Photographer new campaign was David Sims.

The result is kept secret, the campaign will be in full in the August issue of the American Teen Vogue. But they say that among the finalists have someone from Russia.

In the meantime, one of the lucky ones who wins mark.

 Marc Jacobs has found new models through Instagram

Author: Julia Gnedina