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 For the previous period, beauty brands have earned 382 billion dollars. And basically it is the merit of the top ten brands of the beauty industry. Which brands are the most influential, and most have earned over the past year?
According to Forbes.com:
1. Olay
USA. Index 2012 - 11, 8 billion. (In 2011 - 11, 1 billion). Height 6%. In the past year - he was also on the first place.
2. Avon
USA. Earned in 2012, 7, 9 billion. (2011 - 10, 2). Minus 22%. Position of last year - and the second place.
3. L'Oreal
2012 - 7, 7 billion. (2011 - 7, 6). Plus 1%. Last year, the French company was in 4th place.
4. Neutrogena
American brand. Revenue in 2012 - 6, 2 billion. (2011 - 6, 4). Minus 2%. In the past year I was in 6th place.
5. Nivea
Germany. 2012 - 5, 6 billion. (2011 - 6, 6 billion.). Minus 15%. In the past year - 5th place.
6. Lancome
France. 2012 - 5 1 billion. (2011 - 5, 7). Minus 10%. In the past year - 7th place.
7. Dove
United Kingdom. 2012 - 5 billion. (2011 - 4, 5). Growth of 12%. Last year - the eighth position.
8. Estee Lauder
USA. 2012 - 3, 7 billion. Dollars (2011 - 3 billion.). 22% in the black. In 2011 - the number nine.
9. Biore
Japan. 2012 - 3, 3 bln. (2011 - 3 billion.). Growth of 11%. Last year, the 10th place.
10. Shiseido
Japan. 2012 - 2, 9 billion. (2011 - 3 billion). Minus 2%. 2011 - 11th place.
Author: MyCharm.ru: Julia Gnedina
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